Kalder doesn’t replace payment providers or digital wallets; it enhances the existing infrastructure by adding rewards/engagement that payment providers alone may not offer:
Increased usage: Incentivizes fans to use the team's preferred payment methods by tying rewards to purchases made through those channels.
- Example: “Earn 10% cashback on food and beverage purchases at the stadium when you pay using your team-branded wallet.”
Data insights: Kalder tracks where, when, and how fans spend, offering valuable insights that the payments infrastructure alone may not capture. Use Kalder’s analytics to personalize rewards and promotions tied to specific payment methods or fan segments.
- Example program: Fans link their preferred payment method (or digital wallet) to earn points or cashback on purchases made within the stadium, online, or with partnered merchants.
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- “Pay with [Team Wallet] and earn 5% cashback on concessions during game day.”
- “Earn 50 bonus points for every $100 spent using your digital wallet.
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